We listen to your needs
We analyse and we deliver solutions that matter.
Media Agencies rely on statistical models to integrate datasets and rsmb provides a range of solutions to enhance planning, targeting and evaluation.
rsmb is at the forefront of audience measurement, working with clients like UK measurement bodies Barb and RAJAR and continuously evolving our solutions to meet the changing needs of the industry.
We evaluate your methodologies to give you and your clients confidence that your data is meaningful.
We connect and enrich imperfect datasets so they can be modelled with confidence.
Our Fusion platform turns your data into a key asset for your business.
IPA
The Institute of Practitioners in Advertising (IPA) recognised the need for a comprehensive multi-media planning tool to navigate the evolving media landscape and support effective campaign planning and evaluation for advertising.
Sky Media
Sky Media (the sales team of Sky, a Comcast subsidiary) wanted to drive innovation in cross-platform measurement of TV and BVOD advertising campaigns, giving agencies a single view of their campaign performance.
Samsung
Samsung offers a range of FAST channels to consumers with a wide variety of content. These are supported by advertising and Samsung employ ACR technology to gather insights into viewership behaviours on Samsung Smart TVs.